Best Practices

How to make a mobile game according to South Park

South Park recently released a hilarious episode that outlined the process of creating a free mobile game but did so in a way that made mobile game developers look malicious. Although certain parts of the episode are accurate, I’d like to take the...
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5 Tips for Optimizing Mobile Ad Interstitials

Cross-promotion is one of the best ways to get new users into your game and the right ad can make all the difference. We have experimented more and more with interstitial ads variations to refine click through rate (CTR) and conversion rate from initial...
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